Discover.Vino 2026 – the world wine scene in Sofia
On April 24 and 25, 2026, the seventh edition of Discover.Vino – an exhibition dedicated to foreign wines and global wine regions – was held in Hall 3 of the National Palace of Culture.
We had the pleasure of being part of the communication and PR implementation of the event, which this year brought together over 600 wines from five continents and presented a variety of styles, terroirs and wine concepts.
The focus of the exhibition was on the origin of wine – the regions, climatic features, and traditions that shape its character.
Visitors had the opportunity to meet with representatives of wineries and wine experts, as well as participate in tastings and master classes dedicated to different wine regions and styles.
The event once again solidified its role as a platform for meeting between professionals and connoisseurs - importers, sommeliers, restaurateurs and wine lovers, united by their interest in the international wine scene and new trends in the sector.
Discover.Vino continues to establish itself as an important reference point for the development of the wine market in our country and a place for exchanging knowledge, experience and discovering new wine regions and producers.
* Credit: DiVino